{"id":19236,"date":"2020-01-07T15:22:11","date_gmt":"2020-01-07T15:22:11","guid":{"rendered":"https:\/\/www.softone.gr\/blog\/?p=19236"},"modified":"2020-01-07T15:22:33","modified_gmt":"2020-01-07T15:22:33","slug":"social-media-%ce%ba%ce%b1%ce%b9-crm","status":"publish","type":"post","link":"https:\/\/www.softone.gr\/blog\/?p=19236","title":{"rendered":"Social Media \u03ba\u03b1\u03b9 CRM"},"content":{"rendered":"<p>\u03a4\u03bf CRM \u03ad\u03c7\u03b5\u03b9 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03bc\u03b5 \u03c4\u03b7 \u03b4\u03b9\u03b1\u03c7\u03b5\u03af\u03c1\u03b9\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03bc\u03b5\u03b3\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7\u03c2 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7\u03c2 \u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c4\u03b7\u03c2. 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\u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03bf \u03c5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03b1 social media, \u03ba\u03b9 \u03b1\u03c5\u03c4\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03c3\u03c5\u03bd\u03b5\u03c7\u03ae\u03c2 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ae! \u039d\u03ad\u03b5\u03c2 \u03ba\u03bf\u03b9\u03bd\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b5\u03c7\u03bd\u03bf\u03bb\u03bf\u03b3\u03af\u03b5\u03c2 \u03b5\u03bc\u03c6\u03b1\u03bd\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9, \u03c0\u03bf\u03bb\u03b9\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b1\u03bb\u03bb\u03ac\u03b6\u03bf\u03c5\u03bd \u03c3\u03c5\u03bd\u03b5\u03c7\u03ce\u03c2, \u03bc\u03b5 \u03b1\u03c0\u03bf\u03c4\u03ad\u03bb\u03b5\u03c3\u03bc\u03b1 \u03c4\u03bf \u03c4\u03bf\u03c0\u03af\u03bf \u03c4\u03bf\u03c5 social CRM \u03bd\u03b1 \u03bc\u03b7\u03bd \u03c0\u03b1\u03c1\u03b1\u03bc\u03ad\u03bd\u03b5\u03b9 \u03c3\u03c4\u03b1\u03c4\u03b9\u03ba\u03cc. \u0391\u03c5\u03c4\u03cc 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\u03c5\u03bb\u03bf\u03c0\u03bf\u03b9\u03b7\u03b8\u03bf\u03cd\u03bd \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c4\u03c1\u03ad\u03be\u03bf\u03c5\u03bd \u03c3\u03c4\u03bf\u03bd \u03b1\u03c5\u03c4\u03cc\u03bc\u03b1\u03c4\u03bf \u03c0\u03b9\u03bb\u03cc\u03c4\u03bf. <\/p>\n<p>\u039a\u03b1\u03b8\u03ce\u03c2 \u03ba\u03ac\u03bd\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03b5\u03bc\u03c6\u03ac\u03bd\u03b9\u03c3\u03ae \u03c4\u03bf\u03c5\u03c2 \u03bd\u03ad\u03b1 social \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9\u03b1, \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03bd\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03ce\u03bd\u03b5\u03c4\u03b5 \u03c4\u03b9\u03c2 \u03b4\u03b9\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b5\u03c2 \u03c0\u03c1\u03bf\u03ba\u03b5\u03b9\u03bc\u03ad\u03bd\u03bf\u03c5 \u03c4\u03bf CRM \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03b1\u03be\u03af\u03b1 \u03c3\u03c4\u03bf \u03c3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03bf omnichannel \u03ba\u03cc\u03c3\u03bc\u03bf. <\/p>\n<h2>\u0397 \u03b1\u03be\u03af\u03b1 \u03c4\u03c9\u03bd metrics<\/h2>\n<p>\u039c\u03bf\u03bb\u03bf\u03bd\u03cc\u03c4\u03b9 \u03c4\u03bf 80% \u03c4\u03c9\u03bd \u03bc\u03b9\u03ba\u03c1\u03ce\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03c9\u03bd \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03bf\u03cd\u03bd \u03c4\u03b1 social media, \u03bc\u03cc\u03bb\u03b9\u03c2 \u03c4\u03bf 44% \u03ad\u03c7\u03b5\u03b9 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9 \u03bd\u03b1 \u03c4\u03b1 \u00ab\u03bc\u03b5\u03c4\u03c1\u03ae\u03c3\u03b5\u03b9\u00bb. \u03a3\u03b5 \u03b1\u03bd\u03c4\u03af\u03b8\u03b5\u03c3\u03b7, \u03bf\u03b9 \u03bc\u03b5\u03b3\u03ac\u03bb\u03b5\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd\u03bd \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf\u2026 \u03b5\u03c0\u03b9\u03c3\u03c4\u03b7\u03bc\u03bf\u03bd\u03b9\u03ba\u03ac \u03c3\u03c4\u03bf \u03b8\u03ad\u03bc\u03b1 \u03b1\u03c5\u03c4\u03cc. \u03a3\u03b5 \u03ba\u03ac\u03b8\u03b5 \u03c0\u03b5\u03c1\u03af\u03c0\u03c4\u03c9\u03c3\u03b7, \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03af \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03ba\u03c1\u03b9\u03c4\u03ae\u03c1\u03b9\u03bf \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03af\u03b1\u03c2 \u03c4\u03bf\u03c5 social CRM \u03bd\u03b1 \u03b3\u03bd\u03c9\u03c1\u03af\u03b6\u03b5\u03c4\u03b5 \u03c4\u03b9 \u03b4\u03bf\u03c5\u03bb\u03b5\u03cd\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03c4\u03b9 \u03cc\u03c7\u03b9. \u03a3\u03b5 \u03b1\u03c5\u03c4\u03cc \u03b8\u03b1 \u03b2\u03bf\u03b7\u03b8\u03ae\u03c3\u03bf\u03c5\u03bd \u03c4\u03b1 metrics. \u039c\u03b5 \u03b1\u03c0\u03bb\u03ac \u03bb\u03cc\u03b3\u03b9\u03b1, \u03b4\u03ce\u03c3\u03c4\u03b5 \u03c0\u03c1\u03bf\u03c3\u03bf\u03c7\u03ae \u03c3\u03c4\u03b1 \u03c3\u03c4\u03b1\u03c4\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac \u03c0\u03bf\u03c5 \u03b1\u03c0\u03bf\u03b4\u03b5\u03b9\u03ba\u03bd\u03cd\u03bf\u03c5\u03bd \u03ba\u03b1\u03c4\u03ac \u03c0\u03cc\u03c3\u03bf\u03bd \u03c4\u03b1 social media \u03b1\u03bd\u03c4\u03b1\u03c0\u03bf\u03ba\u03c1\u03af\u03bd\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03c4\u03bf\u03c5\u03c2 \u03c0\u03c1\u03bf\u03ba\u03b1\u03b8\u03bf\u03c1\u03b9\u03c3\u03bc\u03ad\u03bd\u03bf\u03c5\u03c2 \u03c3\u03c4\u03cc\u03c7\u03bf\u03c5\u03c2. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u03a4\u03bf CRM \u03ad\u03c7\u03b5\u03b9 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03bc\u03b5 \u03c4\u03b7 \u03b4\u03b9\u03b1\u03c7\u03b5\u03af\u03c1\u03b9\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03b7 \u03bc\u03b5\u03b3\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7\u03c2 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7\u03c2 \u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c4\u03b7\u03c2. \u039c\u03b5 \u03c4\u03b1 social media \u03bd\u03b1 \u03c0\u03b1\u03af\u03b6\u03bf\u03c5\u03bd \u03c0\u03bb\u03ad\u03bf\u03bd \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03c1\u03cc\u03bb\u03bf \u03c3\u03c4\u03b9\u03c2 \u03b6\u03c9\u03ad\u03c2 \u03cc\u03bb\u03c9\u03bd \u03bc\u03b1\u03c2, \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03af\u03b3\u03bf\u03c5\u03c1\u03b1 \u03b1\u03c0\u03b1\u03c1\u03b1\u03af\u03c4\u03b7\u03c4\u03bf \u03bd\u03b1 \u03ad\u03c7\u03b5\u03c4\u03b5 \u03b1\u03c6\u03b5\u03bd\u03cc\u03c2 \u03bc\u03b9\u03b1 \u03bb\u03cd\u03c3\u03b7 CRM \u03ba\u03b1\u03b9 \u03b1\u03c6\u03b5\u03c4\u03ad\u03c1\u03bf\u03c5 \u03b1\u03c5\u03c4\u03ae \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 &#8220;social&#8221;. \u0388\u03c7\u03bf\u03bd\u03c4\u03b1\u03c2 \u03b1\u03c5\u03c4\u03cc \u03ba\u03b1\u03c4\u03ac \u03bd\u03bf\u03c5, \u03c0\u03b1\u03c1\u03b1\u03b8\u03ad\u03c4\u03bf\u03c5\u03bc\u03b5 \u03ba\u03ac\u03c0\u03bf\u03b9\u03b1 tips \u03c0\u03bf\u03c5 &hellip; <a href=\"https:\/\/www.softone.gr\/blog\/?p=19236\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Social Media \u03ba\u03b1\u03b9 CRM<\/span><\/a><\/p>\n","protected":false},"author":11,"featured_media":19243,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[101],"tags":[171],"_links":{"self":[{"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=\/wp\/v2\/posts\/19236"}],"collection":[{"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=19236"}],"version-history":[{"count":6,"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=\/wp\/v2\/posts\/19236\/revisions"}],"predecessor-version":[{"id":19242,"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=\/wp\/v2\/posts\/19236\/revisions\/19242"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=\/wp\/v2\/media\/19243"}],"wp:attachment":[{"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=19236"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=19236"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=19236"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}