{"id":11371,"date":"2017-03-09T14:31:55","date_gmt":"2017-03-09T14:31:55","guid":{"rendered":"https:\/\/www.softone.gr\/blog\/?p=11371"},"modified":"2017-03-10T14:56:58","modified_gmt":"2017-03-10T14:56:58","slug":"%ce%b1%cf%80%ce%bf%cf%84%ce%b5%ce%bb%ce%b5%cf%83%ce%bc%ce%b1%cf%84%ce%b9%ce%ba%cf%8c-crm-%cf%80%ce%b9%cf%83%cf%84%ce%bf%ce%af-%cf%80%ce%b5%ce%bb%ce%ac%cf%84%ce%b5%cf%82","status":"publish","type":"post","link":"https:\/\/www.softone.gr\/blog\/?p=11371","title":{"rendered":"\u0391\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc CRM = \u03a0\u03b9\u03c3\u03c4\u03bf\u03af \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2!"},"content":{"rendered":"<p>\u03a4\u03bf CRM \u03b2\u03bf\u03b7\u03b8\u03ac\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03bd\u03b1 \u03b5\u03b4\u03c1\u03b1\u03b9\u03ce\u03c3\u03bf\u03c5\u03bd \u03c4\u03b9\u03c2 \u03c3\u03c7\u03ad\u03c3\u03b5\u03b9\u03c2 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<strong>\u03c0\u03bb\u03b5\u03bf\u03bd\u03ad\u03ba\u03c4\u03b7\u03bc\u03b1 \u03c4\u03bf\u03c5 CRM<\/strong> \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03c9\u03c2 \u03b5\u03c0\u03b9\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9 \u03c3\u03c4\u03b9\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03bd\u03b1 \u03ba\u03b1\u03c4\u03b1\u03bd\u03bf\u03ae\u03c3\u03bf\u03c5\u03bd \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c4\u03bf\u03c5\u03c2, \u03c5\u03c0\u03bf\u03b4\u03b5\u03b9\u03ba\u03bd\u03cd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03bf\u03c5\u03c3\u03b9\u03b1\u03c3\u03c4\u03b9\u03ba\u03ac \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1, \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03ae \u03ba\u03b1\u03b9 business \u03b4\u03b9\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b5\u03c2, \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03ce\u03c3\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd 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\u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03c7\u03c1\u03cc\u03bd\u03bf, \u03c0\u03c1\u03bf\u03ba\u03b5\u03b9\u03bc\u03ad\u03bd\u03bf\u03c5 \u03c4\u03bf marketing \u03bd\u03b1 \u03b1\u03bd\u03b1\u03b3\u03bd\u03c9\u03c1\u03af\u03c3\u03b5\u03b9 \u03c4\u03ac\u03c3\u03b5\u03b9\u03c2, \u03ae \u03ba\u03b1\u03b9 \u03b5\u03c0\u03b1\u03bd\u03b1\u03bb\u03b1\u03bc\u03b2\u03b1\u03bd\u03cc\u03bc\u03b5\u03bd\u03b5\u03c2 \u03c3\u03c5\u03bc\u03c0\u03b5\u03c1\u03b9\u03c6\u03bf\u03c1\u03ad\u03c2 \u03c3\u03c7\u03b5\u03c4\u03b9\u03ba\u03ac \u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7\u03c2. <\/p>\n<p>\u0395\u03c0\u03b9\u03c0\u03bb\u03ad\u03bf\u03bd, \u03bf\u03b9 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b5\u03c2 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03c7\u03c4\u03af\u03c3\u03bf\u03c5\u03bd <strong>\u03c0\u03c1\u03bf\u03c6\u03af\u03bb 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\u03c7\u03c1\u03ae\u03c3\u03b7 \u03bf\u03bd\u03bf\u03bc\u03ac\u03c4\u03c9\u03bd, \u03b5\u03c0\u03b1\u03b3\u03b3\u03b5\u03bb\u03bc\u03b1\u03c4\u03b9\u03ba\u03ce\u03bd \u03c4\u03af\u03c4\u03bb\u03c9\u03bd \u03ba.\u03bf.\u03ba., \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b1\u03af\u03c3\u03b8\u03b7\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7 \u03b1\u03bd\u03b1\u03c6\u03bf\u03c1\u03b9\u03ba\u03ac \u03bc\u03b5 \u03c4\u03b7 \u03c3\u03b7\u03bc\u03b1\u03c3\u03af\u03b1 \u03c0\u03bf\u03c5 \u03c4\u03bf\u03c5 \u03b1\u03c0\u03bf\u03b4\u03af\u03b4\u03b5\u03b9 \u03b7 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7. <\/p>\n<h2>Marketing \u03bc\u03b5 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1<\/h2>\n<p>\u0388\u03bd\u03b1 \u03b1\u03ba\u03cc\u03bc\u03b1 \u03c0\u03bb\u03b5\u03bf\u03bd\u03ad\u03ba\u03c4\u03b7\u03bc\u03b1 \u03c4\u03bf\u03c5 CRM \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03c9\u03c2 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\u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b5\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1. \u0391\u03c5\u03c4\u03ac \u03c4\u03b1 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03c3\u03c5\u03bb\u03bb\u03b5\u03c7\u03b8\u03bf\u03cd\u03bd <strong>\u03bc\u03ad\u03c3\u03c9 \u03c4\u03b7\u03c2 \u03bb\u03cd\u03c3\u03b7\u03c2 CRM<\/strong>, \u03b3\u03b9\u03b1 <strong>\u03b1\u03ba\u03cc\u03bc\u03b7 \u03c0\u03b9\u03bf \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc marketing<\/strong>, \u03c0\u03bf\u03c5 \u03b1\u03c0\u03bf\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9 \u03c4\u03b5\u03bb\u03b9\u03ba\u03ac \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03b1\u03c0\u03cc \u03c4\u03bf \u03bd\u03b1 \u03c3\u03c4\u03c1\u03b1\u03c6\u03bf\u03cd\u03bd \u03c3\u03b5 \u03bb\u03cd\u03c3\u03b5\u03b9\u03c2 \u03c4\u03bf\u03c5 \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03bc\u03bf\u03cd. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u03a4\u03bf CRM \u03b2\u03bf\u03b7\u03b8\u03ac\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03bd\u03b1 \u03b5\u03b4\u03c1\u03b1\u03b9\u03ce\u03c3\u03bf\u03c5\u03bd \u03c4\u03b9\u03c2 \u03c3\u03c7\u03ad\u03c3\u03b5\u03b9\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c4\u03bf\u03c5\u03c2, \u03b1\u03c5\u03be\u03ac\u03bd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b7\u03bd \u03b9\u03ba\u03b1\u03bd\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03b5\u03bd \u03c4\u03ad\u03bb\u03b5\u03b9, \u03c4\u03b7\u03bd \u03c0\u03b9\u03c3\u03c4\u03cc\u03c4\u03b7\u03c4\u03ac \u03c4\u03bf\u03c5\u03c2 (customer loyalty). \u0394\u03b5\u03bd \u03c0\u03c1\u03cc\u03ba\u03b5\u03b9\u03c4\u03b1\u03b9 \u03c0\u03b5\u03c1\u03af\u2026 \u03bc\u03b1\u03b3\u03b5\u03af\u03b1\u03c2, \u03b1\u03c3\u03c6\u03b1\u03bb\u03ce\u03c2. \u0391\u03c0\u03bb\u03ac, \u03bc\u03af\u03b1 \u03bb\u03cd\u03c3\u03b7 CRM \u03b5\u03bd\u03c3\u03c9\u03bc\u03b1\u03c4\u03ce\u03bd\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03c7\u03b1\u03c1\u03b1\u03ba\u03c4\u03b7\u03c1\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac \u03b5\u03ba\u03b5\u03af\u03bd\u03b1 \u03c0\u03bf\u03c5 \u03b5\u03c0\u03b9\u03ba\u03b5\u03bd\u03c4\u03c1\u03ce\u03bd\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b1\u03ba\u03c1\u03b9\u03b2\u03ce\u03c2 \u03c3\u03c4\u03b9\u03c2 \u03b1\u03bd\u03ac\u03b3\u03ba\u03b5\u03c2 \u03b1\u03c5\u03c4\u03ad\u03c2. \u0391\u03c2 \u03b4\u03bf\u03cd\u03bc\u03b5 \u03cc\u03bc\u03c9\u03c2, \u03c0\u03b9\u03bf \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03b1, \u03c4\u03b9\u03c2 \u03b5\u03c0\u03b9\u03c0\u03c4\u03ce\u03c3\u03b5\u03b9\u03c2 \u03c0\u03bf\u03c5 &hellip; <a href=\"https:\/\/www.softone.gr\/blog\/?p=11371\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">\u0391\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc CRM = \u03a0\u03b9\u03c3\u03c4\u03bf\u03af \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2!<\/span><\/a><\/p>\n","protected":false},"author":11,"featured_media":11581,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[101],"tags":[171],"_links":{"self":[{"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=\/wp\/v2\/posts\/11371"}],"collection":[{"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11371"}],"version-history":[{"count":17,"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=\/wp\/v2\/posts\/11371\/revisions"}],"predecessor-version":[{"id":11571,"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=\/wp\/v2\/posts\/11371\/revisions\/11571"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=\/wp\/v2\/media\/11581"}],"wp:attachment":[{"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11371"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=11371"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.softone.gr\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}